iGrOOps Tips and Tricks for Group Admins (Bo)
posted Fri September 19th @ 3:38 PM

Join Bo and Ryan for a whole bunch of tips and tricks to help you, the iGrOOps administrator, get the most out of your iGrOOp.  We cover some of the most common issues asked by our customers and give some hints as to how to make group administration easier and more successful.  Tune in! Read More »

Chatting About Charging (Bo)
posted Mon July 28th @ 6:26 PM

Membership site owners often ask us for advice on charging membership fees. Should I start charging right away? Do I have to charge? Should I give away some free memberships? Will people pay a million dollars per month to join my site? While there are no universal answers that will apply to every situation, there are some factors to consider in answering these questions. Join us as we discuss factors, and answer questions from our live listeners.  Read More »

Public Relations for Your Membership Site (Bo)
posted Fri June 27th @ 12:04 PM

She has been called a "new product PR guru,"  and has spent 20 years launching new products for clients that range from Mrs. Fields cookies to Toyko Coca Cola’s Green Terrace, celebrity designed bras, the world’s first fingertip disposable toothbrush, magnetic wine pourers and transforming the nation's largest natural nutrition bar company into a sexy visible contender with doubled sales. Read More »

The Art of Audio and Video in Membership Sites (Bo)
posted Fri June 20th @ 4:30 PM

Text is so early 2000's.  It is time to add some real excitement to your membership site by using audio and video.  Bo and Ryan will walk you through some cool technologies such as video postcards, video library, audio and video chat, live broadcasting, podcasting, and more. Read More »

Press Releases and Your Membership Site (Bo)
posted Wed May 28th @ 4:32 PM

Can press releases help promote your membership site?  Are they worth it?  What are the dangers of writing and submitting a press release? Join Bo and Ryan to find out! Read More »

The Psychology of Members (Bo)
posted Fri May 16th @ 3:34 PM

Do you know what your members and prospective members are thinking?  We do!  Or at least we know what some of them are thinking.  Join us for a mind-expanding look at the thought process of people who may want to join your membership site. Read More »

Top 10 Membership Site Myths (Bo)
posted Thu May 1st @ 5:31 PM

Membership sites are too expensive! Members will flood to your site soon as you make it "live".  Blah Blah Blah... We heard it all.  Time to get the facts (ok, the opinion of Bo and Ryan) on the Top 10 Membership Site Myths. Read More »

Split Testing: Don't Bet Your Membership Site's Success On It (Bo)
posted Mon April 28th @ 4:59 PM

The first book I read on Google AdWords raved about this concept called "split testing".  It is an advertising technique used for years by "old school" (non-Internet) marketers where one control point of a campaign is changed and the results are measured.  For example, in a direct mailing, the sales copy would be different on one letter.  The letter that gets the most response wins.  On the Internet, split testing is used just as much -- but less understood.  Ignorant acceptance of this concept can not only lead you down the wrong path, but cost you some serious money. Read More »

The "Jealously Guarded Secrets" of Copywriting for Your Membership Site (Bo)
posted Fri April 25th @ 4:36 PM

How important is copywriting for your membership site?  Extremely important!  Good copy is a must to build your membership.  Learn from our special guest, Jason McGarva, copywriting expert for the web, what it takes to get those members pouring in! Read More »

SEO - Search Engine Optimization for Your Membership Site (Bo)
posted Thu April 17th @ 12:39 PM

Does SEO work?  How much time and money should you invest in search engine optimization for your membership site?  Most of all, what can you do to cause your membership site to start climbing the ranks in the search engines?  Join Bo and Ryan in this podcast to find out. Read More »